September 2011
1 post
April 2010
6 posts
Be a Man, Man →
The new ‘manly’ campaign by Old Spice. Sharp move from this legendary brand. In this age of metrosexuality and the blurring lines between male and female grooming products it is refreshing to see a brand trying to bring the good old virtue of machismo back in fashion.
March 2010
8 posts
Flash mob to promote a kids fashion brand →
Now, this is another good example of viral marketing. Who wouldn’t love to watch cute kids dance in cute outfits? And the ‘flash mob’ concept makes it all the more intriguing.
Learn a Kannada word everyday, log on to... →
And now 3D ads! →
Coming soon, 3D ad for Whirlpool of India’s three-door fridge, Proton 3D.
Brazil telecom company Oi is 2014 Fifa WC sponsor →
Latest TAM report is out: Mumbai watches IPL the... →
Is there a direct co-relation with the performance of the respective teams?
Sell your new business idea →
Virgin introduces Pitch TV, an in-flight channel on Virgin Airlines exclusively dedicated for people with potential biz ideas to make a direct pitch to the traveling VCs and corporate execs. If you have a bright biz idea, all you have to do is make a 2-min video and send it Virgin!
A new face of 'social media' →
Amazing concept. Bargain for great deals from big brands and local restaurants, retailers against a certain number of buys. Get that number by putting the deal online and allow the netizen+citizens to enjoy the deal.
Low attention span? Haven't read a book in ages?... →
December 2009
13 posts
Stunning Pantene ad →
A desk is a dangerous place from which to view the world
– John Le Carre quote. Relevant to world leaders and account planners.